Privacy Policy

Effective Date: August 31, 2026 | Last Updated: August 31, 2026

At The Fashion Flex (accessible at https://thefashionflex.com), the privacy of our visitors is one of our top priorities. This Privacy Policy document outlines the types of information collected and recorded by The Fashion Flex and how we utilize it to improve user experience.

1. Information We Collect & Log Files

The Fashion Flex follows standard web procedures of using server log files. When visitors access our website, hosting servers log standard analytical data including:

• Internet Protocol (IP) addresses
• Browser types and operating system versions
• Internet Service Provider (ISP)
• Date and time stamps of site visits
• Referring and exit pages

This analytical information is not linked to any personally identifiable information and is used solely for analyzing trends, administering the site, and optimizing web performance.

2. Cookies and Web Beacons

The Fashion Flex uses standard browser cookies to store user preferences, optimize web performance, and record user interactions with interactive tools (such as wardrobe color selection preferences). Cookies enable seamless navigation and visual rendering across different devices.

3. Google DoubleClick DART Cookie & Third-Party Advertising

Google is a third-party vendor on our website. It uses cookies, specifically DART cookies, to serve targeted advertisements to our site visitors based upon their visits to https://thefashionflex.com and other websites across the Internet.

Users may choose to decline or customize the use of DART cookies by visiting the Google Ad and Content Network Privacy Policy at the following URL: https://policies.google.com/technologies/ads.

4. Third-Party Advertising Partners

Our advertising partners (including Google AdSense, AdMaven, and Monetag) may use technology like cookies, JavaScript, or Web Beacons to measure the effectiveness of advertising campaigns and personalize advertising content. The Fashion Flex has no access to or control over these cookies used by third-party advertisers.

5. GDPR Data Protection Rights (European Economic Area)

Every user in the EEA is entitled to the following data rights under GDPR:

• Right of access: You have the right to request copies of your personal data.
• Right to rectification: You can request corrections to incomplete or inaccurate information.
• Right to erasure: You can request that we delete your personal data under certain conditions.
• Right to object: You have the right to object to our processing of your data.

6. CCPA Privacy Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), California consumers have the right to request:

• Disclosure of the categories and specific pieces of personal data collected.
• Deletion of any personal data collected.
• That a business that sells consumer personal data not sell your personal data. (The Fashion Flex does NOT sell personal user data).

7. Children's Privacy Protection

Protecting children's online safety is paramount. The Fashion Flex does not knowingly collect any Personal Identifiable Information from children under 13 years of age. If you believe your child has provided personal information on our site, please contact us immediately for prompt removal.

8. Contact Information

For questions or concerns regarding our Privacy Policy, please email our Data Privacy Officer at thefashionflexstudio@gmail.com.